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Pond5 anuncia la colección más grande del mundo de videos editoriales libres de regalías con contenido de Reuters y otras organizaciones de noticias líderes mundiales


Nueva York, NY - Junio ​​19, 2019 - Pond5, the world’s largest royalty-free video marketplace, today announced the launch of its industry-disrupting, royalty-free Editorial collection, featuring timely footage from the worlds of current events, sports, and entertainment, plus a wealth of video from citizen journalists, who are able to capture unique footage in the moment, as it unfolds.

Access to high-quality news footage has traditionally been subjected to complicated licensing structures at high prices. With this collection, Pond5 is reinventing an industry largely known for a strict rights-managed approach. The new royalty-free model for this content gives filmmakers and creators worldwide access to a massive collection of premium news, celebrity, sports, and archival footage with one simple license, at a fraction of the cost of traditional licensing options — footage in the collection starts at $79 a clip.

“Historically, it’s been very difficult for content creators to license quality, reliable news footage,” said Pond5 CEO Jason Teichman. “Prices were often based on a litany of factors, such as where you’re using the media, how you’re using it, and how many different places you’re going to use it. That antiquated process needed to be reinvented, and with the launch of our new royalty-free editorial marketplace, it all goes away. Anyone can now license content under one license, for a reasonable price.”

To build the new collection, Pond5 has partnered with global news agency Reuters, one of the world’s most respected editorial resources. As an undisputed leader in the industry, Reuters is a natural fit to help launch the collection, which will be continuously updated with their recent topical and newsworthy content.

Pauliina Hepola, Global Head of Channel Partners, Reuters News Agency, said: “Reuters is committed to delivering trusted, independent, and impartial news from around the world. We’re excited to share this content with newsmakers and content creators in a new way by partnering with Pond5.”

Other partners include Cover Video, which offers celebrity and entertainment video content, and Newsflare, known for user-generated breaking news videos, with more partners to be announced in the coming weeks. Through these partnerships, Pond5 is both expanding its collection of valuable archival footage and presenting buyers with royalty-free options for video relating to timely topics and current events, with thousands of new clips added to the collection every day.

“To gain access to quality news footage — a critical component of their content — producers have often had to deal with complicated licensing restrictions and/or price points that force them to figure out alternative solutions,” said John Ford, general manager of NPACT, the trade association representing non-fiction production companies. “Pond5’s new royalty-free editorial collection is a big benefit to production companies and a great opportunity for our community.”

Learn more about the new Pond5 Editorial collection and start exploring at pond5.com/editorial.

Acerca de Pond5

Pond5 es el mercado de videos más grande del mundo, que proporciona las imágenes, la inspiración y los recursos que los creadores de contenido de hoy en día necesitan para contar sus historias en películas, televisión, publicidad, redes sociales, videos en línea y más. Pond14, con más de 5 millones de clips de video, herramientas galardonadas que incluyen la Búsqueda Visual para video patentada, y las integraciones para todos los principales programas de edición de video, es el mercado de videos de referencia para cineastas, organizaciones de medios y vendedores en todo el mundo. Impulsado por su compromiso con la comunidad creativa, Pond5 se enorgullece en proporcionar una plataforma donde la creatividad puede florecer y los contribuyentes pueden hacer que sus compradores de todo el mundo obtengan una licencia de vida sostenible. Todos los colaboradores que otorgan licencias de su contenido en Pond5 reciben una participación en los ingresos líder en la industria. Pond5 es una empresa respaldada por empresas financiadas por Accel Partners y Stripes Group con oficinas en Nueva York, Dublín, Praga, Londres y Los Ángeles.

Para mayor información por favor visite www.pond5.com.

Contacto de prensa:

Megan Linebarger

Zazil Media Group

(E) book.equilibrium@gmail.com

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